Friday, August 29, 2008
Panda eyes

It's hard to breed pandas in captivity. But they seem to find it reasonably easy.



Jemima Kiss sums up the moment well.


Links on 08/29/2008


Being a journalist again

Page 285 of September's at home magazine features the best article ever written on home audio gadgets. Or maybe the second best, depending on whether you count the cover story of Australian Reseller News' home audio supplement in 2004.

"So, what was it like being a journalist again?" I hear you all cry. (Having recovered from the shock at reading an article of such raw power and general awesomeness.)

Well, first of all, it appeared in print extremely quickly. In PR I'm used to an article I write going to the client contact for approval, then to their legal team, then back to me for changes, then to the client contact for final approval, then to the client contact's boss, then back to us for formatting, then off to the PR team, then out to a journalist or editor who may or may not print it. In this instance, I wrote it - and in less than two weeks my mum's proudly plucking if off the shelf in Waitrose.

Secondly - in stark contrast to PR - everyone was nice. The deputy editor sent me emails thanking me for my work. The editor said she liked my chatty writing style. The subeditor even kept most of my words in. The PR people I rang up were so nice it got embarrassing. That was the weirdest bit - being back on the other side. If I'd had any problems downloading the high res images I'm sure Sony's PR person would've hand delivered them to me. On their day off. And apologised for the inconvenience.

And finally... It was really easy. After the initial shock (which felt a little bit like being released into the wild after a nice comfortable spell in the zoo), the freedom to share my own opinion in print was sublime, bordering on ridiculous. It took a while to get my head around the fact that I didn't have to consider messaging, positioning, competition, branding, potential conflicts and the marketing schedule. But when it clicked I was away. I just had a laugh with it.

Don't get me wrong - I'm not lamenting my move into PR or wishing I was back on the other side. But what the experience has reminded me of is how things work over there. The result is some clear thinking on what makes the difference between PR that works and PR that doesn't.

I feel a list coming on.

Thursday, August 28, 2008
Bristol's biggest stars?

Love this ad for Harvey Nics' new Bristol store, using Bristol's biggest export - Wallace & Gromit.
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Links on 08/28/2008

Wednesday, August 27, 2008
Links on 08/27/2008

Tuesday, August 26, 2008
Nothing changes

I couldn't help laughing at a quote in a story on page 17 of today's Independent:

"A new shared and flashy-looking technology might serve as one form of social glue by which larger social networks were bonded." Metin Eren, researcher at Exeter University.

No, Metin is not talking about a new Facebook app or netbook. The story is about how Neanderthal tools were just as good as those of Homo Sapiens, but the latter won due to their tools being considered more fashionable.

The result was the end of the Neanderthal species altogether, and the creation of newer and flashier social networks by Homo Sapiens.

Which reminds me - anyone want to be my friend on Blip?

Thursday, August 21, 2008
Links on 08/21/2008

Wednesday, August 20, 2008
Poor Police PR

This video, currently rocketing across the web, raises some interesting questions. One that sprung to my mind was "How many more smartarse comments does it take before Bobby #2 twats him with a truncheon and deports him to the Isle of Wight?"



Pretty scary stuff though, isn't it?

Tuesday, August 19, 2008
Links on 08/19/2008

Monday, August 18, 2008
Links on 08/18/2008

Sunday, August 17, 2008
Links on 08/17/2008

Thursday, August 14, 2008
Why you love Twitter

So much noise today about Twitter and its recent decisions to (gasp!) cap following to 2,000 people and (shock!) stop the UK text messaging service.

I've been meaning to write this post for a while but watching the rising bile on Summize has spurred me to finally put finger to keyboard.

Why you love Twitter...

1. It's like MySpace for grownups. "Hey! Thanks for following!" = "Hi! Thanks for the add!"
2. Email's straining under the weight of spam. Twitter blocking gives you more control.
3. It's a massive chatroom. Except it's more interesting as everybody's always showing off.
4. It breaks, and when you whinge about it with others it makes you feel part of something.
5. People say things like "Morning Twitterland! Just woke up!". Heh heh. Idiots.
6. You can't describe it. Biz can't describe it. Normal people don't understand it.
7. It's the only time you speak directly to Scoble (even though he won't answer. Or even read it).
8. Downloading new Twitter clients gives you something new to play with for 30 seconds.
9. Wil Wheaton once @ed you. Wil frickin' Wheaton!
10. You secretly love the big whale for its easy smile in the face of monumental failure.

Go on, admit it.


Links on 08/14/2008

Sunday, August 10, 2008
Trying out Ping

This is a test post from Ping. I wonder what it'll look like?

Trying Ping out. Not sure if I use enough services to warrant it, though...

Saturday, August 09, 2008
Links on 08/09/2008


At last! Daily automatic link posting to Blogger

This must've taken me three years of looking. I love the idea of auto daily link posting (as it means you can share ideas on your blog without having to write a full post) but could never find a workable way to do it in Blogger. And I refuse to give up Blogger - I'm in too deep.

Anyway, I've had a breakthrough - bookmarking site Diigo has got a handy 'Daily Post to Blog' feature with a Blogger option. You can then plug in the Diigo toolbar to Firefox and one-click update.

First, set your account up on Diigo. Then go to 'tools' and 'Daily Blog Post'. Then it's just a case of inputting your blog username and password, then setting up a job (a bit like del.icio.us provides for TypePad blogs) with a post interval and time...



The Diigo service works with loads of blogging platforms, and you can set up multiple blogs that it publishes to simultaneously. Sweet.

The only problem with this is that I've had to switch from Google Notepad for my bookmarks - which was a bit of a wrench. Can't really see any reason with Google wouldn't offer this service, and if it did I'd switch back before you could say "Diigo's a rubbish name".

Thursday, August 07, 2008
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Wednesday, August 06, 2008
Links on 08/06/2008

Sunday, August 03, 2008
Take that CCTV!

clipped from www.boingboing.net
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Saturday, August 02, 2008
Music on the move

Creative Review has received a promo copy of MTV2's new short film 'Made in Queens'. Took my back to the days when I used to have speakers on my handlebars, clipped on with bits of wire from coathangers. No, really.
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Friday, August 01, 2008
A medley of dramatic animals

The Internet is brilliant.






Decent cameras banned from Beijing?

According to CNET Asia, turning up at the Olympics with your fancy new Nikon D80 is going to get you into big trouble...
clipped from news.cnet.com

If you're heading to Beijing (or are already there) for the Olympics, take note that the Beijing Organizing Committee has imposed bans on several items, one of which is "professional camera equipment." Unless you have official press credentials, we suggest you just bring your point-and-shoot to the games.

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About me

I'm a former technology journalist, now a senior digital consultant at global PR and communications agency Waggener Edstrom.

Connect

You can find / follow me on Twitter, LinkedIn and Facebook. I'm 'silkjon' on YouTube, Skype and AIM. Email me at jmsilk@gmail.com.

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