What follows a drumming gorilla, autonomous airport vehicles and children with electrified faces? A giant, spinning, hovering head with hair made of singing cocoa beans, course.
The new ad celebrates Cadbury Dairy Milk chocolate achieving Fair Trade status by "celebrating all things Ghanaian: its people, its rappers, its dancers, its cultural figures and, of course, its cocoa beans." The central figure in the ad (aside from the floating head) is Ghanaian rapper Tinny.
Fair play to creative agency Fallon for taking things to such a ridiculous new level.
Tuesday, September 22, 2009
Cadbury's new ad: Zingolo
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