Wednesday, March 31, 2010
Cloud computing - your votes please!

I'm doing some work for the Business Software Alliance around their Cyber Security Forum in Brussels on April 13.

(It's an event taking place in the European Parliament where members of the forum, cyber security specialists and policymakers get together and discuss topics like emerging threats, privacy and business problems, and how the industry should respond.)

Anyway, we're going to be running research up to - and at - the event, in line with the subjects being covered. First up, it's everyone's favourite - cloud computing...


Lots more info coming up on speakers, announcements at the event and more research. Keep an eye out for the hashtag #csf2010.

1 comments:

Sean Whetstone said...

Interesting Subject Jon

I sat on a discussion panel on Cloud Computing at an industry event late last year. Most on the panel were vendors so their views weren't very independent, however I was representing the views of the Enterprise customer.

I explained that Cloud computing was a question of 'when not if' but there are three barriers need to be addressed before Enterprises trust the majority of their business critical applications & data in the so called fluffy cloud.

Barrier 1 is Security: Many Cloud vendor host in the US or outside the European Union. This has data protection concerns & the US patriot act to content with.

As an enterprise I need to 'kick the tyres' to test and audit the security for security standards such as ISO27001. I need to be able to benchmark the cloud provider against my current security. I want to understand who the sub contractors are and where my data is physical held.

Barrier 2 is application performance, the delivery model for most clouds is still the Internet. Although we all love the Internet, it has has no quality of service, class of service or guaranteed SLA on network latency. Again until I can match the benchmarked performance of my local applications I would be unlikely to move to an Internet only delivery model.

Barrier 3 is cost, It seems obvious that cloud providers should be able to offer economies of scale but they still need to make a profit, pay a salesman commission and pay the PR company! I believe most enterprises can use private cloud technology to deliver cloud type services from their own infrastructure most cost effectively than a cloud provider. Until they can prove otherwise I would be unlikely to outsource to the cloud even if the first two barriers were overcome.

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I'm a former technology journalist, now a senior digital consultant at global PR and communications agency Waggener Edstrom.

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